Putra, Y. M., Restaty, S. M. N., & Mahliza, F. (2025). Community Empowerment through Product Branding and Digital Marketing Techniques to Improve Economic Competitiveness and Entrepreneurship of Urban Families. Journal of Social Welfare and Community Development, 2(1), 13-19. https://doi.org/10.70550/sowel.v2i1.233